Verasity is a decentralized video advertising platform offering innovative solutions to industry issues. Their proprietary Proof-of-View module eliminates bot views, making it simpler for advertisers to measure real viewership and engagement metrics.
Rewarded Player Technology from this company has become integrated with two million publishers and over 110 billion monthly views, helping to increase engagement and monetization without forcing either publisher or audience to modify their workflows.
Verasity is a decentralized video advertising platform
Verasity is a decentralized video advertising platform with the goal of providing transparency and fair compensation to content creators. Utilizing its patented Proof of View (PoV) mechanism to verify views and eliminate fraudsters. Furthermore, Verasity offers various products like its VeraWallet and Player to meet this objective.
Vera’s Watch and Earn program enables users to easily earn VRA tokens by watching videos and ads, with rewards going directly into their VeraWallets. In addition, viewers may participate in esports tournaments and other activities that reward VRA tokens.
Verasity’s team consists of experts from technology, media and business fields. Together their combined experience and passion for making digital advertising more transparent and reliable have given rise to an innovative product which could transform the industry.
Verasity’s Watch and Earn program
Verasity’s Watch and Earn program rewards viewers who watch video content on platforms such as YouTube, Twitch, Vimeo or others with VRA tokens they can earn and stake; viewers also create an attention economy which benefits creators as well as publishers.
Uses a proprietary blockchain ecosystem with a patented consensus mechanism to combat black-box ad fraud. This ecosystem includes an SDK integrated into existing video platforms such as YouTube and Twitch to detect fraud using its Proof of View module and prevent fraud through it.
VeraWallet, the ecosystem’s secure, user-friendly wallet for earning, buying, storing and staking VRA tokens. Its DeFi feature offers up to 25% annualized compounded annual yield on investors who stake tokens – making this an incredible opportunity to invest in an emerging technology which is revolutionising global esports, gaming and video content economies. VRA itself is also an investment asset which could grow as more applications, products or partnerships come online on Verasity platform.
VeraWallet
VeraWallet is a secure digital wallet designed to enable users to earn, buy, store and transact with VRA. Featuring smart logic that automatically classifies transactions and claims all associated costs so you pay the lowest crypto tax legally necessary. Available both desktop and mobile users.
To begin, head over to the Deposit page and choose your cryptocurrency of choice. Next, choose how much VRA you wish to purchase before sending it directly to the exchange wallet address generated. When your transaction has completed, use these funds to purchase more VRA!
To protect your wallet, two-factor authentication (2FA) can help. This process requires providing another form of identification (e.g. a phone number or email) when accessing your wallet; making it harder for attackers to gain unauthorized entry and gain unauthorized access. In addition, VeraWallet uses cold storage technology to shield tokens against cyber attacks.
Verasity’s patented PoV module
Verasity’s proprietary Proof of View module leverages hundreds of metrics to analyze user behaviour combined with pre-screening processes, to produce extensive statistical data which is then AI-sorted for verification and clarity in combatting online ad fraud.
VeraWallet and VeraEsports make up its blockchain ecosystem, with users earning $VRA tokens by watching videos, participating in esports tournaments and redeeming rewards through Watch and Earn program. Once earned, these tokens can then be transferred into VeraWallet – an intelligent digital wallet supporting various cryptocurrencies and blockchain products.
The technology from this startup company should help media companies reduce ad fraud costs, which currently cost them an estimated $4 million per hour. Investors will likely be attracted by its vision of providing secure, authentic, and transparent digital advertising platform; its team includes experts with proven experience across technology, video and media business sectors and has held leadership roles in fast-growth hardware/software products.
